by Jayne Heggen | Aug 1, 2017 | Blog, Heggen Group, Planning Goals
Every January, the new year begins with goals and good intentions. Every new project, new initiative, new endeavor begins with envisioned outcomes and more good intentions. Life and business don’t necessarily cooperate; therefore, we make adjustments to our goals,...
by Jayne Heggen | Jul 18, 2017 | Blog, Heggen Group, Leadership
The buck stops here. As a decision maker, every choice you make concerning the business affects the business, its employees, and even its clients. Many of those consequences may be minor, such as changing the brand of copy paper used in the office. Other decisions...
by Jayne Heggen | Jul 11, 2017 | Blog, Heggen Group, Leadership
Every successful author/writer learns this key concept that C-suite executives would do well to apply to their everyday business interactions: show, don’t tell. Applied to business interaction and management, the concept doesn’t refer to using active verbs whenever...
by Jayne Heggen | Jul 3, 2017 | Blog, Heggen Group, Post Merger Architecture
Business growth requires investment in the future, even during tough times. Prudent growth cautions against being penny wise and pound foolish and invests in people. An IT consultant once made the observation that the small foundries whose computer systems he managed...
by Jayne Heggen | Jul 1, 2017 | Blog, Guest Blog, Heggen Group
The truism that every business needs marketing cannot be denied, even by businesses that owe the majority of their growth to word-of-mouth referrals. However, confusion arises when businesses mistake marketing for sales. In simple terms, marketing builds demand; sales...
by Jayne Heggen | Jun 28, 2017 | Blog, Heggen Group, Post Merger Architecture
More than ever, the USA is an immigrant nation. Historic demographic norms are shifting substantially, making the current “white, non-Hispanic” category a minority demographic. New Republic states, “The waves of Hispanics and Asians and multiracial Americans reshaping...
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